Katharina

I love to wake up with a view on the alps. The mountains, this is where I belong to. It is the place where creativity grows. Creativity and the ability to step outside the comfort zone are assets for my activities on Social Media, in Visual Communications and Media Relations.

I am a pioneer, because I am a positive spirit, listening to my feelings and that’s the beginning of finding new paths.

Favorite quote
“If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.” – Antoine de Saint-Exupery

Favorite phytogenic substance: Thyme

©Delacon

All articles from Katharina:

 

Articles worth reading
Articles worth reading
4 minutes
The second issue of articles worth reading is now available. Featured topics: Does the end-consumer really want to know about feed additive quality? Curcumin: A powerful bioactive for sheep. Why the industrial egg is starting to crack, and more.
4 minutes | Katharina Mayrhuber | 8. January 2019
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3 myths about phytogenic feed additives in animal nutrition
3 myths about phytogenic feed additives in animal nutrition
4 minutesDegree of technical knowledge: 2/5
“Too expensive, just essential oils, nature-identical vs. natural products – all the same," are only some of the phytogenics myths that float around the industry and world wide web. Today, I like to clarify some of these myths. Discover the truth.
4 minutes | Katharina Mayrhuber | 11. December 2018
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Leveraging the power of plants for feed efficiency in ruminants
Leveraging the power of plants for feed efficiency in ruminants
3 minutesDegree of technical knowledge: 2/5
It takes a cow around 0.5 to 1.8 kg of dry matter intake to produce one liter milk. A quite big range, with vast potential to optimize feed costs. Isn’t it?
3 minutes | Katharina Mayrhuber | 22. October 2018
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Phytogenic survey: Consumers say ‘yes’ to plant-based feed additives
Phytogenic survey: Consumers say ‘yes’ to plant-based feed additives
2 minutes
You are what you eat. Consumers interest in how their food is produced is higher than ever. But does it also impact their brand choice and buying decision? Recent surveys conducted in the United States and Thailand deliver valuable insights into this question.
2 minutes | Katharina Mayrhuber | 18. October 2018
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Is the control of coccidiosis in chickens the key to intestinal health?
Is the control of coccidiosis in chickens the key to intestinal health?
3 minutesDegree of technical knowledge: 2/5
Is there a chance to overcome coccidiosis in a natural way? And what is about secondary bacterial infections? Let’s have a closer look on phytogenic solutions to support intestinal health…
3 minutes | Katharina Mayrhuber | 12. October 2018
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Manuel Zankl – A pioneer in the production
Manuel Zankl – A pioneer in the production
2 minutes
He looks back on a successful career and takes back 8.000 steps per day. Manuel Zankl started with a leasing deal and has been promoted to the production manager’s deputy. Cooperativeness, diligence, discovered talent, appreciated skills. These components were leading to this position. What else is important for a pioneer in the production team?
2 minutes | Katharina Mayrhuber | 10. October 2018
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Facilitating digestibility with phytogenic feed additives
Facilitating digestibility with phytogenic feed additives
2 minutesDegree of technical knowledge: 1/5
When it comes to dairy production, optimization strategies are needed to meet the growing global demand. Do you know about the 5 ways phytogenics can improve digestibility in ruminants and thus increase feed efficiency?
2 minutes | Katharina Mayrhuber | 9. October 2018
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It takes two phytogenic experts for Latin America
It takes two phytogenic experts for Latin America
3 minutes
It’s always a pleasure to welcome Arturo at our home base in Austria. He is our Area Sales Manager in Latin America. Recently, he set off again to visit us and to introduce Roberto. I took the chance to talk with them about their market experiences and passion towards phytogenics. Are you already curious about their story?
3 minutes | Katharina Mayrhuber | 1. October 2018
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